The Walking Dead: Dead by Design

Nobody wanted to touch it. Zombie movies, sure. They had their own kitschy, niche appeal. But a television show, intended for a mass audience, hoping to hook, well, whom exactly? Yes, zombies are popular enough with the goth-emo hybrids haunting...

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Maybe You Really Do Need An App For That

Nearly two years ago, as the market for mobile apps was just hitting its stride, I came to the hallowed pages of Doc4 to encourage prospective app builders to pause to consider whether their goals might be better served by a mobile web site...

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The Allure of Being Green

"Green is the most abundant hue in nature — the human eye sees more green than any other color in the spectrum," Leatrice Eiseman, executive director of the Pantone Color Institute, proudly asserts with the announcement that Emerald is the...

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If YouTube is from Mars, Is Pinterest from Venus?

As of January 2012 it's the third largest social network in the United States, comScore reported it to be the fastest site ever to break through the 10 million unique visitor mark, it was named the best new start up of 2011 by TechCrunch, and...

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Instruction Manuals – Viva Nintendo!

The video game industry wasn't just resurrected in 1985 it was completely reinvented. Cutting edge technology and a fresh approach to game design came together to create a gaming experience far removed from what was common in the early 1980s....

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Getting to the Point

After the finger, the first writing utensil mankind adopted was the humble stylus. Little more than a sharp stick, styli were first used in ancient Mesopotamia to scratch text and symbols into wet clay. With the adoption of paper and ink the...

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Instruction Manuals, the Greatest Story Never Read

We've all been there before. In fact, if you're a dedicated fan of video games, you've probably done it hundreds of times. You take home the latest release after weeks of rabid anticipation, tear open the shrinkwrap with the reckless enthusiasm...

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Avatar Dimensions: A Social Networking Template…

Not long ago we were in the process of overhauling a social networking brand when we realized that we didn't have a reliable list of current avatar profile pixels dimensions. We were jumping from site to site uploading the same image repeatedly...

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Numbers in Modern Branding

While numbers can sometimes be a bit challenging to incorporate into a professional identity I hope the following works show that the payoff can be well worth all the hard work we put into our designs. I have to admit that the thought of typing...

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Cloudy with a Chance of Data

Over the past several years, much has been said and written about "The Cloud" and its impact on technology. Since I work in technology, and follow all the latest news, it was easy for me to assume that everyone had a reasonably firm grasp of...

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The Artistry of Internet Censorship

With CISPA (Cyber Intelligence Sharing and Protection Act) starting to make headlines in recent days I thought it only appropriate to take a look back at how well SOPA (Stop Online Piracy Act) and PIPA (Protect IP Act) were received by the online...

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The First Rule of Data Backups – Part Deux

Welcome back to Doc4 Design's backups for beginners, wherein we continue to break the First Rule of Backups by talking about backups! In part one, we discussed the need for, and benefits of, backing up your computers, along with the main...

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The First Rule of Data Backups…

Backups are something that we all know are important, but sadly, we seldom spend much time on them, especially at home. For most of us data on our home systems isn't expensive or critical, but that doesn't mean it isn't important to us and worthy...

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Animals in Modern Branding

Incorporating animals into identities is not a groundbreaking topic by any means but making the design work on a professional level isn't always an easy task. Making use of an artist's illustration skills with a well tuned imagination can push...

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Christmas Marketing at its Best

It's Christmas time, so I thought I would have a little fun with my article this month, not that I don't usually have fun. Since we are all designers, what better topic to discuss than holiday packaging, after all Christmas time is mass consumerism...

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