Articles
Animals in Modern Branding
Incorporating animals into identities is not a groundbreaking topic by any means but making the design work on a professional level isn't always an easy task. Making use of an artist's illustration skills with a well tuned imagination can push a design past the stock photography / college mascot crowd which is easy to get lost in. Here we have gathered thirty-nine professional and inspirational animal logo designs ranging from photography studios to aviation. If you're looking for a little inspiration this post should be able to help. From silhouettes to mystical beasts, animal identities are everywhere some obvious and some hidden. ...
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Christmas Marketing at its Best
It's Christmas time, so I thought I would have a little fun with my article this month, not that I don't usually have fun. Since we are all designers, what better topic to discuss than holiday packaging, after all Christmas time is mass consumerism at its finest. If you ever want to check out brilliant and not so brilliant packaging, this is the time of year to do it. Although, I try to be weary of pretty red bows and snowmen dancing across a large pack of fudge dipped cookies I don't need, I am an easy target for holiday consumerism. I find myself in the checkout lane purchasing cookies I don't even like because the packaging is delightful....
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20 Websites Featuring Prominent Illustrations
After reading hundreds of articles and design newsletters over the years showcasing websites as a source of inspirational material we felt it was our turn to give back to the community. After all Thanksgiving is just around the corner. Below we have gathered together twenty websites that effectively utilize graphic illustration as one of the key elements to the site's layout. We hope this selection will provide a good source of inspiration on your next project and Happy Thanksgiving everyone. The Happy Time Cafe Hello Studios The Combine Pulley App Pieoneers Kansas City Creep Fest Kyle Steed Just Dot Jolly...
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How to Make Google Fall in Love with your Website
When you own a small business, competing with the top dogs in the market can be a financial and time-consuming challenge. How do you get the word out about your business without spending a fortune? Being in the graphic design world, we all know the easy answer to this question: a company website. In a world where Google is king, a strong website is all that is needed. Of course, if your portfolio work sucks, I can't help you. The big question is, how does a small company get ranked on page one or two of Google with so much competition? I have recently been working on my Google rankings for a second company my partner and I opened....
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A Cure for Insomnia: The Healthcare Reform Act
If you are reading this article then you are probably a graphic designer or work in marketing in some form or fashion. That being said, you probably own your own company, freelance, or work for a small agency. So, how does the new healthcare reform bill affect you personally? If you fall into any of these categories then you probably have private health insurance, which is costing you a fortune. I initially decided to write an article on healthcare reform because I've dealt with my nine-year-old daughter being denied health insurance for two years now. When the law went into effect this year stating that she can no longer be denied coverage,...
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